Comparison: WeChat Official Account vs WhatsApp Business
Editorial Team
June 22, 2020
By Alvin Mak The pros and cons of both platforms to help you find the perfect business interface for your company. How do you stay
Marketing & Branding
9 Essential SEO Tools to Boost Your Brand Reputation
June 3, 2020
By Jenora Vaswani These cost-effective tools will kickstart your SEO strategy and take your business to the next level. Whether you’re just getting started with
Building a Strong Personal Brand on LinkedIn
June 2, 2020
By Steve Bruce Your personal brand matters more than ever in the digital age. After all, what people think of your brand is what
Should Your Startup Use Emojis as a Customer Communication Tool?
May 22, 2020
By Kimmy Wa Chan and Shirley Xueni Li Useful tips on how emojis can help and hinder your customer relations Customer service is a critical
20 Going On 30
April 3, 2020
By Jasmine Bina 2020 is an inflection point for brands Brand strategy, at its most basic level, is a prediction. As a founder, you predict
How to Build a Strong Company Brand
Sharon Lewis
March 25, 2020
What the experts have to say. Marketing strategists worldwide are acknowledging the power of the storyteller. This is especially true for startups, thousands of which
Installing a Customer Feedback System on Your Website
March 12, 2020
By Reggie Addae Set your website for success with a bonus ‘how-to guide’ When it comes to optimization, one of the most important practices that
From Online-Survey to B2B Consultant Solution: 25sprout on Building A Successful SaaS Company And Turning Startup To Scaleup
Editorial Team
August 12, 2019
Software startups have grown in number intensively for the past few years compared to hardware startups. There’s no easy way to scale a SaaS company.
Cloud-based print services made possible for customers in Singapore and Hong Kong with YSoft SafeQ
April 23, 2019
April 23, 2019 – Y Soft® Corporation, a leading enterprise office solution provider, has announced details on YSoft SafeQ 6 use in private and on-premise/private cloud deployments for Azure and Amazon Web Services (AWS).
The Comprehensive Guide to being a Twitter Advanced Search Pro
Editorial Team
March 28, 2019
6000 tweets are sent every second on Twitter. This adds up to about 500 million tweets every day. That might seem like a lot, but
The Psychology of Pricing
Editorial Team
March 18, 2019
“All our knowledge has its origin in our perceptions – Leonardo da vinci” Price is merely a perception. Our brain remembers prices as either
The Art of Crafting a Brand Story
Editorial Team
January 14, 2019
Powerful ways to reinvent your brand in the new year By Jasmine Bina | The stories that change over time are the ones
Do Good Business By Doing Good
September 15, 2018
By Bas A. Fransen | In developing countries, deforestation and unsustainable farming is still common practice. In developed countries, companies need to become more sustainable by law